It is important to choose a niche that you are passionate about and it is equally important to make sure that you keep moving forward in our coaching business. Too many coaches spin their wheels thinking that they need to do or learn just one more thing before they really begin working on their business.
Continue Leave a Comment November 12, 2009
Your goal as a coach is to motivate your clients to take the actions necessary to create the change they desire. There are many tools like scarcity, stories, and benefits that work well to increase motivation.
Continue Leave a Comment October 29, 2009
This article reveals many ways that you can share your information with potential coaching clients in a way that is going to attract them to your coaching.
Continue Leave a Comment October 22, 2009
Make time to market your coaching business and it will pay off exponentially. There are many things that you can do each day to market your coaching business that can be done in less than one hour.
Continue Leave a Comment October 9, 2009
Learn how to give your clients the services and products they want and how to keep them happy over time. Happy clients are clients that stay with you and continue to buy your services and products.
Continue Leave a Comment October 7, 2009
Learn what to put at the top of your site to make sure clients read on and accept your offer.Make sure you maximinze the most valuable real estate on you website. Don’t waste space with bad copy, irrelevant images, or welcome messages.
Continue Leave a Comment September 24, 2009
Keyword research is not just the territory of techno geeks. It is one of the most important things you can do to improve your online results for your coaching business. Learn how to spy on your competitors and out smart their marketing efforts with the best keywords.
Continue Leave a Comment September 17, 2009
I surveyed the coaches on my list to find out what you would most like to learn about right now. The overwhelming response is that you want some exact steps to take to get clients now, right now! OK, I 'm going to tell you exactly what you can do to get 5 new coaching clients next week.
Now, I get to tell you what I most want from you because you are the one who has to actually do something to make this happen. I can teach you what to do until the cows come home but I cannot make you do a thing and none of my teaching will work until you get off your butt, stop making excuses and do this stuff! I want you to commit to do this stuff this week!
Stop lying to yourself!
I have heard it all so here are the top excuses for not truly being committed to having the coaching business you want. These are the things I hear endless numbers of coaches' whine about and use as their reason for not doing what they have to do to reach the goal they desire.
It is sort of funny that we are talking about coaches who are trying to have a business where they help other people overcome their challenges, solve their problems and reach their goals but they are whining to me that they don't know how to get clients.
If you don't have the skills or the knowledge that is one thing but once you find where to get the skills and knowledge of how to attract coaching clients then you are out of excuses and it is all on you! I am going to give you the tools so let's take a look at what else is stopping you or holding you back from getting what you say you want.
Top 3 excuses for not taking action to grow your coaching business
"I don't have any time". We all know that we always have time for what we love and want to do. If you don't have time to grow your coaching business then it is because you are choosing to do something else for some reason.
What are you choosing to do instead of taking time to market your coaching business? Let me ask you a few questions to help you take a look at how you really spend your time? Do you take a lot of self help classes? Do you spend time continually learning how to do things rather than doing them? Do you watch television? Do you really need to work as much as you do or could you cut back your "real job" hours and trust that you will make it on the reduced income?
Document exactly how you are spending your time. Write down your true activities for the next week and document exactly how you spend your time then stop doing the things that are not helping you have the time you need to grow your coaching business.
You will probably have to sacrifice to get your coaching business of the ground. Reduce your monthly expenses by 10% by cutting out things you don't really need and things that are a distraction to growing your business.
Stop finding excuses to keep doing what you have been doing and find the time and money you need to grow your coaching business. Dedicate one hour each addition hour each day to taking actions that will support your business growth.
"I don't have the money".
Absolutely everyone can reduce their living expenses by 10% and be perfectly happy! Could you live on your income if it were reduced by 10%? Do you have cable TV, a cell phone with email and a digital charge monthly? Do you get a manicure or a pedicure regularly? How often do you eat out?
"I don't know what niche to coach".
If you have not chosen your target coaching niche, defined your target coaching niche, set up your business structure, developed your identity statement or unique selling proposition then get my "Coaching Business Blast Off" home study course.
Invest in your business.
But don't invest if you are not going to do what the course directs you to do because these are the primary things you must do or your coaching business is destined to fail. Simply put you cannot sell to a market if you don't know who the market is!
I know two things for sure. One, if you keep doing what you have been doing you will get the same results you have been getting.
If you do nothing then nothing then your coaching business will not grow and eventually it will only be a wishful thought.
Leave a Comment June 1, 2009
Marketing and advertising are not one in the same. Marketing is part of every aspect of your coaching business. Advertising is only one component of your marketing plan. Successful marketing required a well thought out plan and a marketing mindset.
Getting rich on the internet is possible but doing it overnight with little work is not the way it works. You have to set your intention on success and then follow through with consistent action.
Be determined to succeed
I would like for this or that to happen is not enough to succeed. You must be absolutely determined to accomplish your goals. You have to be absolutely resolved to succeed in your endeavor and in your marketing. Visualize what your success will look like and
Leave a Comment May 13, 2009
You are the core of your coaching business so how you present yourself is how others will see your coaching business. Be conscious of how you are perceived by clients and potential clients and how that will reflect on their decisions to use your services. There is no need to be manipulative or calculating in how you present yourself and your business but you should be aware of the image you project and you should make sure you are projecting the image you desire.
Self Confidence
Self confidence can be a difficult area for new coaches. The best way to gain confidence in your coaching is to coach a lot. I suggest that new coaches try to coach 100 sessions in three months even if that means coaching for a super low fee like $10.00. This will build your experience and confidence while getting the 100 coaching hours required by the ICF for certification. "Coaching Business Blast Off" helps new coaches have confidence starting a prosperous coaching business.
Experience
New coaches don't have a ton of coaching experience to talk about but all coaches have life experience. Most coaches have a valuable life experience that often is the thing that brought them to coaching in the first place. Tell people about your experience and how that relates to your coaching business.
Leave a Comment May 11, 2009
