Get coaching client by being a great workshop facilitator. When you are facilitating a workshop you are an expert. You have immediate expert status and credibility. You also have access to a group of people who are interested in your niche and will want more information from you.
Continue Leave a Comment February 8, 2010
No you cannot and should not solve your clients problems during an introductory coaching session. The goal of an introductory coaching session is to demonstrate the value of coaching and sign up coaching clients.
Continue Leave a Comment February 4, 2010
Focus your first coaching session on helping the client realize that it is the value of the process of coaching that they want. You want to show them the value of coaching with you rather than immediatly seeking solutions.
Continue Leave a Comment January 19, 2010
Marketing is how you get the clients to you and your initial conversation is how you get coaching clients to sign up for coaching with you. Learn what to say and what to avoid saying to entice clients to take the next step and begin coaching with you.
Continue Leave a Comment January 18, 2010
Too often we focus on what we don’t want rather than setting our focus and intention on what we do want. By doing so we often manifest the opposite of our true desire. Learn how to not only focus on what you want in your coaching business but place yourself in the position of having it.
Continue Leave a Comment November 19, 2009
An offer is far more than just telling people what you have to sell and how much it costs. Learn the key elements that must be included in your offer to make it effective.
Continue Leave a Comment October 28, 2009
Make time to market your coaching business and it will pay off exponentially. There are many things that you can do each day to market your coaching business that can be done in less than one hour.
Continue Leave a Comment October 9, 2009
Learn how to market your coaching business by giving to others. You can share your coaching with others so they can experience the value of coaching. Learn 4 easy ways to attract coaching client by sharing yourself and your coaching.
Continue Leave a Comment October 3, 2009
Learn three things you can do consistently to market your coaching business on the Internet. If you take these three actions consistently then you will begin to see growth and increased revenue in your coaching business.
Continue Leave a Comment October 2, 2009
Coaching products allow coaches to reach many more people than is possible coaching one on one. However, to get people to purchase and consume those products we must become master motivators. The word motivate is critical to writing good sales letters so it is essential that we understands what motivates people.
Most people are more motivated to avoid pain than they are to seek pleasure. However, studies also show that people are more willing to spend large sums of money to reach a goal. That is why people will spend tens or hundreds of thousands of dollars on education.
The point is that both types of emotions, positive and negative, play a huge part in our motivations to take action so we must think about how to use those emotions the goal is to cause action. Let us take a look at the some of the positive emotions as described by Napoleon Hill the author of “Think and Grow Rick”.
Love
We all have the desire to be loved. When you motivate with love then you have hit the tap root of human nature. Look at all the things we do to ensure that others love us. We buy billions of dollars worth of perfume and cosmetics to be attractive to love. We give to others because we love them or we desire that they love us. We make huge sacrifices for others that we love. Love is probably the single most powerful motivator of human kind next to fear.
All of this means that people are motivated by the desire to have the love of others and to express our love for others. Touch on these desires and get straight to the heart of the matter.
Show people how they can love or be loved by using coaching to reach their goals. Remember when we do something to increase our self-esteem we are also loving ourselves and there is no greater boost to self esteem that reach a goal.
Enthusiasm
Enthusiasm can sell all by itself. We have all gotten wrapped up in the pitch of an enthusiastic person. Enthusiasm is contagious and is a strong motivator. I know you have been swept up in the enthusiasm of another person and based on their enthusiasm you have taken on and accomplished a task or goal that you may not have achieved without that motivation of enthusiasm from the other person.
People are most authentic and enthusiastic about their passions so make sure that you are coaching in a niche that you are passionate about. Your enthusiasm will be contagious and will attract clients with little effort on your part.
When you know that you can serve your target coaching niche and help them to overcome their challenges and achieve their goals and you can communicate that certainty and enthusiasm then you will see clients flocking to your coaching business.
Loving people, helping them love themselves, and passion for your coaching niche are an unstoppable attraction force. If you can communicate those emotions in your sales copy then you will have a powerful tool for getting new coaching clients.
Leave a Comment September 1, 2009
