Coaching Tools to help Coaches Get More Coaching Clients. Suzan Schmitt: The Coach Marketer

3 Must Do Ways to Grow Your Coaching Business Fast

December 17, 2008

How many coaches do you know who have graduated from coaching school and still have not had their first paid coaching session?  Statistics indicate that most coaches do not build a coaching business that is a sustainable full time occupation.  If you want to be a full time coach and have a super charged coaching business you have to take action.

 

Coach

Sounds stupid I know, so ask yourself if you could be coaching more. I said coach.  One of the main reasons coaches don’t have a coaching business is because they don’t have enough experience to have confidence in their own coaching.  So coach!  Coach people for a low rate and office, in coffee shop do whatever it takes just get enough coaching experience to have true confidence in your ability to serve others through coaching.  You may not be perfect but you will help your clients if all you do is listen well. Most people don't ever have the opportunity to talk about their challenges out loud with another person who listens well. So even if you have little experience and guide the session only a small amount, your clients will benefit. Some of the people you coach at a discount will have such a great experience that they will continue coaching at a higher rate and tell others about you and the benefits of coaching. 

 

Network

I hear you saying "I don't like networking because it is like selling. If your marketing helps people then you are giving not selling. People cannot coach with you until they know who you are and how you can help them.  Join several network groups in your community and look for power team partners.  Visit many groups in your city to get your name and face known.  You may not decide to join many of the groups but

you may find individuals who have a similar target market.  Become a resource to these people by referring people to them and ask them to do the same for you.  Meet with these power team members to devise marketing tactics that can work to promote both businesses.  Learn more about client attraction with my home study course "Coaching Business Blast Off".

Speak

If I could suggest one and only one thing to grow your coaching business fast it would be speaking. Speaking is the fastest and easiest way for you to let many people know who you are and what you can do for them.  When you speak in front of an audience, it gives you instant credibility as an expert.  As a speaker, you have a wonderful opportunity to teach by using a workshop format for speaking.  Make sure that the audience learns and receives value when you speak.  This is not an opportunity to advertise for thirty minutes or an hour.  Good speakers leave the audience feeling that they gained value and they would like more. 

 

Notice that all of these ideas have a consistent theme of getting in front of people and letting them know whom you are and how you can serve them.  If doing these things makes you uncomfortable then you probably, need to do them more.  The more you coach, network, and speak the better communicator you will become.  So get out there and coach!

If you enjoyed this article then you will like "Introductory Sessions that Seal the Deal".

Related posts:

1. Life Coaching Tools: Workshops and Seminars
2. Coaching Business: Marketing and Making it Grow
3. Grow Your Coaching Business with Referrals and a Referral Program
4. Life Coaching Tools: Focus on New Ways to Help Your CLients to Grow Your Coaching Business
5. Coaching Tools Like Workshops and Speaking Will Fill Your Coaching Schedule Quickly

Filed under: Client Attraction

Tags: coach marketing, coaching, coaching business suzan schmitt, life coaching, life coaching business